Exploring the Lexus Logo: History and Meaning

The Lexus logo is a stylized “L” that stands for the luxury car brand’s name. The logo was designed to represent the brand’s commitment to quality and luxury. The logo is composed of two overlapping ovals, with the top oval representing the heart of the customer and the bottom oval representing the heart of the product. The overlapping ovals also represent the partnership between the customer and the product. The logo is also a symbol of the brand’s commitment to excellence and innovation. The Lexus logo has been used since the brand’s inception in 1989 and has become a recognizable symbol of luxury and quality. The logo is a reminder of the brand’s commitment to providing customers with the best possible experience.