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Acura Unveils Bold New Design for Brand's Future - MAXIPX
2016 Acura Precision Concept

Acura Unveils Bold New Design for Brand’s Future

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Acura Precision Previews New Design Future For The Brand, Without A Beak [New Pics] | Carscoops

Acura, the luxury division of Honda, has unveiled a new concept car that previews the brand’s future design direction. The Acura Precision Concept, which was unveiled at the 2016 North American International Auto Show, features a bold new look that does away with the brand’s signature “beak” grille.

Design

The Acura Precision Concept is a four-door sedan that features a sleek, coupe-like silhouette. The car has a low, wide stance and a long wheelbase, giving it a sporty, aggressive look. The front end of the car is dominated by a large grille that is flanked by slim headlights. The grille is a departure from the brand’s signature “beak” grille, which has been a staple of Acura’s design language for decades.

The sides of the car feature a sharp character line that runs from the front fender to the rear wheel arch. The rear of the car is dominated by slim taillights and a large rear spoiler. The car rides on 20-inch wheels, which are finished in a dark gray color.

Interior

The interior of the Acura Precision Concept is just as striking as the exterior. The cabin is dominated by a large, curved dashboard that is finished in a combination of leather and wood. The center console is dominated by a large touchscreen display that is used to control the car’s infotainment system. The steering wheel is a three-spoke design that is finished in leather and wood.

The seats are finished in a combination of leather and Alcantara, and feature contrast stitching. The rear seats are finished in a quilted leather, giving the cabin a luxurious feel. The car also features a panoramic sunroof, which adds to the airy feel of the cabin.

Powertrain

The Acura Precision Concept is powered by a 3.5-liter V6 engine that is mated to a nine-speed automatic transmission. The engine produces 310 horsepower and 272 lb-ft of torque. The car is also equipped with Acura’s Super Handling All-Wheel Drive system, which provides improved traction and handling.

Technology

The Acura Precision Concept is packed with the latest technology. The car is equipped with Acura’s latest infotainment system, which features a large touchscreen display and voice recognition. The car also features a head-up display, which projects important information onto the windshield.

The car is also equipped with Acura’s latest driver assistance systems, which include adaptive cruise control, lane keeping assist, and automatic emergency braking. The car also features a 360-degree camera system, which provides a bird’s eye view of the car’s surroundings.

Conclusion

The Acura Precision Concept is a bold new design direction for the brand. The car features a sleek, coupe-like silhouette and a bold front end that does away with the brand’s signature “beak” grille. The interior is luxurious and packed with the latest technology, while the powertrain provides plenty of power and performance. The Acura Precision Concept is a glimpse into the future of the brand, and it looks like a bright one.